Ultrabook 2013 Timeline by Ultrabooknews

Posted on 18 January 2013 by

intel-4th-generation-core-hd-5000

I mentioned the timeline for Haswell-based Ultrabooks in an article about Connected Standby yesterday so let me just bring that up-front for you to see (and discuss) today.

After IDF 2012 in Sept last year I was under the impression that Intel may have accelerated the program for Haswell but now, after analyzing what happened at CES 2013 I’m of the opinion that the rollout will mirror what happened in 2012 with Ivy Bridge. We’ll get another set of news to analyze after CeBIT in March and IDF Beijing in April and I’ll update this timeline as changes occur.

Ultrabook Timeline 2013 Estimate.

Last update: Jan 18 2012

  • Jan 2013 – Teaser! Ivy Bridge concept design shown.
  • April  – Expect Haswell Ultrabook ‘soft launches’ (controlled leaks, tip-offs) Look for some price drops and special offers on 1st-gen Ultrabooks. Pay attention to IDF Beijing for signals.
  • Mid May – 2-core, low power Intel Haswell silicon production to start
  • End of May – 1st shipments of Haswell reach ‘first-in-line’ Ultrabook manufacturers.
  • 1st week June – First production run of premium models of new Ultrabooks and possibly MacBook Air 2013.
  • 5th June – Computex launch of Haswell Ultrabooks.
  • After the Computex launch, manufacturers will be able to start their official marketing for new products. Expect 5-10 new Ultrabook launches in the first few days at Computex.
  • 3rd week June – First products hitting shelves in main countries. (Taiwan, Japan, USA.) Watch for Apple MacBook Air during this period.
  • End of June – Ramp-up of availability for early models from tier-1 manufacturers including other main countries. (Germany, UK, Canada, Australia, Western Europe)
  • July – staged availability of mainstream models and 2nd-tier manufacturers. Look out for the ‘back-to-school’ offers in the USA. Big marketing push.
  • August – Street prices starting to drop to sustainable levels (-5%, –10%) End of back-to-school offers. Production numbers increase to feed the Q4 sales period.
  • Sept-Oct –  Q4 launches, holiday season marketing ramp-up in many of the large geographical markets. Intel provides early details of 4th Gen platform.
  • Oct-Dec  Wide availability of Haswell Ultrabooks at competitive pricing.  Tail-off on production of 2nd-gen Ultrabooks. Stock clearances should provide good offers.
  • Dec – Next-gen marketing. At this stage we have no real knowledge about what could happen in 2014 (for the 2015 market.)

 

Main features of Haswell-based Ultrabooks:


  • Adam

    I’m addicted to chippy’s high mobility news like crack!

    Can’t wait; the first launch I’ve really been interested in in years! (Although if I knew how great CloverTrail was going to be I would’ve been interested in that too.)

    I might gamble and see if I can pick one up at the end of June…

    Adam

    • http://umpcportal.com Steve Chippy Paine

      I am not a drug! ;-)

  • dizi

    What’re the chances of 10″ inch tablets running Haswell? There’s the Kupa X15 running Ivy Bridge but I’m not sure it’s going to have decent battery life.

    • http://umpcportal.com Steve Chippy Paine

      Technically the chances are very high although I have some thoughts that BayTrail may be the primary platform for that area. We’ll have to wait to see how Intel positions the low-end Haswell against the new BayTrail platform.

  • Jordan

    So does double the graphics performance put it on part with entry level dedicated graphics cards, or will it still be behind?

    • http://umpcportal.com Steve Chippy Paine

      I believe that we’ll be in the same ball-park as entry-level discreet graphics but at a much better efficiency level. Only tests will give us the true answer though.

  • brior

    Does connected stand-by include both 32 & 64-bit W8?

    • http://umpcportal.com Steve Chippy Paine

      It’s a question that was raised by DavidC1 here. My research suggests that 64-bit versions will support Connected Standby.

  • DavidC1

    “Some will have Connected Standby”

    ALL Ultrabooks have Connected Standby. That’s the feature of ULT chips, which are a requirement for an Ultrabook. Ultrathins can get away with it, but with 9 hours of battery life as a requirement on an Ultrabook, you can’t not have it.

    Also, the notion that you need SSDs for Connected Standby is wrong. The same spec shows it starting with Hybrid SSDs.

    • http://umpcportal.com Steve Chippy Paine

      Microsoft documentation states that the OS must be installed on a non-rotational drive for connected standby. This is the reason I believe some Ultrabooks may not have Connected Standby.

  • hez

    Thanks Chippy!

    What makes me a reader of you that you do not just report but THINK. That makes your site really distinctive. Go!

    • http://umpcportal.com Steve Chippy Paine

      Thanks a lot for the feedback. Spread the word!
      Chippy

  • http://www.squidoo.com

    You produced a lot of superb tips with ur posting, “Ultrabook 2013 Timeline by Ultrabooknews

Mobile PC Database

The mobile PC database contains all you need to find your perfect PC. Mobile PC Database  Core M PCs Broadwell PCs 10-inch Dockables Tablets with Digitizer Lightweight Chromebooks

Trending UMPCs

Acer Aspire E11 ES1
11.6" Intel Celeron N2840
Acer Aspire Switch 10
10.1" Intel Atom Z3745
HP Pavilion X2 10
10.1" Intel Atom Z3745
Asus Transformer Book T100HA
10.1" Intel Atom X5 Z8500
Acer Aspire Switch 10 E
10.1" Intel Atom Z3735F
Acer Aspire Switch 11 V
11.6" Intel Core M 5Y10c
ASUS T100
10.0" Intel Atom Z3740
Lenovo Ideapad Flex 10
10.1" Intel Celeron N2806
Dell Venue 11 Pro
10.8" Intel Atom Z3795
Teclast X98 Pro
9.7" Intel Atom X5 Z8500

Follow UMPCPortal on Twitter