Wednesday, April 09, 2008

15 Manufacturers will use Snapdragon to make 'Ultra Mobile PC's' in 2008.

Another Snapdragon-related report from Stacey at GigaOM who quotes Qualcomm as saying they have 15 device manufacturers lined up for Snapdragon-based devices that should be available in 2008.

That's a lot. But not if Qualcomms or Stacey's definition of a UMPC is different from mine. If we re-name the devices, mobile Internet smartphones and consider the prototypes shown at CES then I can believe it because in the smartphone world, every manufacturer has to play the Internet game in the top quartile of their product ranges. Anything less than a Cortex-based device is risking being under-powered for the heavyweight world of 'real' Internet.

I'm excited that the ARM-based devices are moving into the mobile Internet market. It means competition and learning. Take the best of everything in 2008/9 and 2010 is going to bring some absolute gems based on Cortex 9, Mobile-ITX and Moorestown.

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Sunday, April 06, 2008

MIDs will raise the bar for high-end PMPs

Worth highlighting  from the PMP perspective is the news that  Intel Atom along with the Poulsbo will enable a full HD playback experience. While reviewers have yet to see this in action, Intel are talking about 1080p playback performance [PDF] and have also announced that Real Networks will produce an optimised (chipset and finger friendly) player and codec-set for the platform. [News]

Image7

I'm an Archos 605Wifi owner and it handles most content well but I certainly cant feed high bitrate or high resolution H.264 into it. As for the Internet aspect, it's what I'd call 'entry-level.'

Add the following features to the video playback capabilities and I think you'll have something that raises the bar for high-end PMP's so high that Archos and Cowon will have to introduce new models based on new hardware platforms  in order to benefit from this growing portable Internet and media player (PIMP?) market. My prediction is that we'll see Archos release an Intel-based MID within the next year. Anyway, here's the list of features that needs to be considered.

  • Unified codec pack
  • Open software stack
  • 3G modem
  • Cameras
  • 5", 800x480 screen
  • Keyboard
  • Firefox 3 browser
  • GPS
  • Navigation capabilities
  • DX9 and Open-GL performance (enabling gaming and compelling UI's)
  • Full IM, email and productivity software suite
  • Big developer network
  • Massive PR and marketing weight.

Take the Gigabyte M528 for example. When (not if) I buy one I'm going to be getting a device that is essentially a Nokia N810 and Archos 605 Wifi on steroids. Both of those devices have value on their own but if you add the two together and throw in a 3G modem, you get far more than the sum of the parts. It moves the PMP into the realms of social media networking, one of the fastest growing segments in the Internet today. Yes, the price will be high on day one but the features, as far as I'm concerned are worth shelling out some beans for. HD playback, 3mbp auto focus camera, GPS, 3 hours battery life, 3G, keyboard, hi-res touchscreen and a Firefox 3 browser. Oh come on, this is just portable gadget heaven isn't it?

If you're a PMP fan, maybe an Archos or Cowon owner, I'd love to hear your opinion. What aspects of the current PMPs will MIDs have a problem with. Community? Price? Battery life? UI?

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Qualcomm interview (GigaOm)

In a week where we've been bombarded by news (or Pyrotechnics as Richard Brown of VIA, calls it) from the Intel IDF, it's important to remember the other side of the fence. Over in smartphone, pmp and pocketPC land, things are happening just as quickly. The PR machine isn't as big but the products could be just as capable.

GigaOm interviewed Qualcomm’s Dr. Sanjay Jha , COO and president of its CDMA technologies division last week and put a few interesting Ultra Mobile related questions his way.

Stacey Higginbbotham asked the following:

When will these [snapdragon-based] devices come out, and how does this compete with Intel’s Atom processors for ultra-mobile PCs?

Sanjay replies: Devices using Snapdragon will come out in the second half of this year, before or after Christmas. And I wouldn’t say we’re competing with Intel because we want to focus on a pocket-sized device that you can carry with you. Intel’s specifications for Atom are focused on a device with a 7-inch to 9-inch display.

I think Sanjay needs to do a little bit more research. 20 manufacturers are licensed (as ARM might say!) to produce MIDs and all should produce devices before Christmas. Nearly all of the devices will fall smack-bang into the pocket-sized market so Qualcomm, you DO have competition.

ARM-based MIDS will come and i'm sure we'll see them with longer battery life and smaller designs than with Atom but will they be powerful enough to handle the a full browser and all the media that a user can throw at them?

GigaOm interview.

Via ElectronRun

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