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Save the Windows Laptop by Designing Tablets


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Is ‘Windows’ Microsoft’s biggest problem when it comes to being relevant in a world of computing that’s mobile, fun, social and always-on.  The laptop, for example, is still viewed by most people as a place where you work. No social, no gaming and a 5-minute wait until the laptop finishes updating and then tells you that you really should go and find the power adaptor. Heavy, noisy, hot, boring, boring, BORING. ‘Windows’ is largely responsible for this having focused on ‘work’ for much of its lifetime.  Adding a new touch layer to ‘Windows’ doesn’t instantly make Windows an exciting operating system, despite the work that Microsoft has put into every layer of that ecosystem. By designing tablets that turn into laptops, however, there’s a better opportunity. Roll with the punch, Microsoft.

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