On Aug 31st, the International Funk Ausstellung (IFA) takes place in Germany. Last year over 6000 journalists attended and so, as a leading consumer trade fair, it makes sense to launch products there.
No-one is telling me exactly what’s going to happen but something’s definitely up and it looks like I might have to take an extra long lunch break on Friday and Saturday to make sure I don’t miss anything.
Any guesses?