Electrified – With David Blaine and an Ultrabook?

Posted on 25 September 2012 by

I’m disappointed. Intel teases an Ultrabook experience called ‘always on’ and I’m getting excited that it’s a challenge to see how much battery life one can get out of an Ultrabook. It turns out it’s a stunt by David Blaine.


Worse still, it’s in New York so I can’t even go and see it.

I suspect the ‘3 Days, 3 Nights’  and ‘One Million Volts’ theme means he’ll be inside a cage. If we’re lucky he’ll make an Ultrabook last that long!

It’s like the crackling of electricity, a burst of high voltage piercing through the ether. What if your expectations of what’s possible vanished? What if the boundaries of what’s real no longer applied?

If you’re in the area, don’t forget to send us a picture.

  • October 5-9 2012
  • Pier 54, New York City.

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Via Campaignbrief

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