Sony, VIA, Mininote. Marketing cock-up?

Posted on 02 June 2008 by

This could be a major marketing cock-up!

A prototype of the laptop, based on the open-source Via OpenBook reference design announced last week, was shown by contract manufacturer Quanta Computer at WiMax Expo, an exhibition being held alongside the annual Computex show in Taipei.

The laptop will begin shipping during the third quarter, Quanta said.

A check of the laptop’s properties confirmed the laptop is based on a 1.6GHz C7-M processor from Via and listed Sony as the manufacturer. When the existence of Sony’s name on the machine was pointed out to a Quanta executive manning the booth, he quickly closed the properties window and declined to explain why Sony was listed as the manufacturer.

Sony executives were not immediately available for comment.

Update: PC Advisor has the image of the Sony Manufacturer tag.

Source: PC World.

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2 Comments For This Post

  1. Hanzo says:

    If it’s true, it surely a big boost for VIA but…

    Please use the VIA Nano instead of the VIA C7-M, OK?

  2. Kornel says:

    i dont think sony would release the openbook without considerable tweaking to the design.

2 Trackbacks For This Post

  1. Dell netbook coming in August, sans Function Keys | UMPCPortal - The Ultra Mobile Computing reference site says:

    […] is everyone’s opinion on big companies (HP , Sony, Dell) getting into the netbook explosion? Posted in umpc […]

  2. UX490 goes missing from SonyStyle | UMPCPortal - The Ultra Mobile Computing reference site says:

    […] indicator of Sony moving away from the UX line and instead replacing it with the netbook. Sony is rumored to be taking advantage of VIA’s OpenBook design which would help them bring a low-cost netbook to market in a relatively short period of […]

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