Intel Investor Presentation Highlights Smartphone Push.

Posted on 15 May 2009, Last updated on 19 November 2012 by

We’re not quite sure if we’re supposed to have this PDF but it’s just landed in our lap and we don’t see any confidential markings so we might as well relay the info. It’s a slide set from an investor meeting from the Ultra Mobility group and it highlights a few interesting points about Moorestown and Medfield. It appears to be dated 05_2009 so it’s very recent.

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The first slide shows where Medfield fits in. Its built on a 32nm process and there’s a clear move towards smartphones and you can see that, along with the important 400 million market figure! (TAM=Total Addressable Market.) in the slide below. Timeframe is 2011.

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These two slides (click to enlarge) show Moorestown in a bit more detail. Clearly theres a focus on standby power which is important for leaving a device on all day. From previous info we know that Moorestown should include hardware video encoding and well as decoding. YouTube 720P MID anyone?

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Here you can see board sizes. Moorestown and Medfield will allow smaller screens but more importantly, more space for design which means keyboards, sensors, larger batteries. A lot of design flexibility.

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This slide, one of three similar slides, is showing how Moorestown stacks up against what’s needed for smartphone use. ‘Scenario power’ is not explained but I assume it’s a typical usage scenario for an internet connected smartphone. 300mW is about what most people are using on their smartphones today but far less (more than 10x less) than what you’ll be using on one of the latest Menlow-based MIDs and 30x less than a netbook. The slide following this (not show here) shows a full ticklist for Medfield.

I won’t link the PDF here but I will ask for permission to copy it and host it here.

The full PDF is available here.

I said yesterday that I’m trying not to get excited about Medfield but when slides like these crop up, I can’t stop myself!

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